I solve the business problem in front of me, then design the product system that keeps the next one from becoming expensive. My work connects strategy, information architecture, interaction design, design systems, and the teams behind them.
The screen is the first last thing I design
Before that: the business constraint, the product logic, the system that has to hold as the product grows and the team changes. I work at that layer first — the UI follows from it. I bring the same thinking to AI: how memory, context, and interaction history shape what a model does over time.